Commerce and BI solutions provider Pitney Bowes has launched Single Customer View, a new software solution designed to help organizations augment customer intelligence.
The solution leverages Pitney Bowes’ Spectrum v11, which positions users with customer analytics and data management capabilities to provide meaningful insight about their customers in a timely fashion.
The company said the new software enables clients to connect disparate customer data across their systems of record, in order to provide users insights and interactions to deliver relevant and customer experiences.
“It all starts with the ability to accurately and precisely identify customers, despite the quality of the input data,” said Jack Bullock, Senior Vice President of Software Solutions of Pitney Bowes, in a statement. “To do so, you need a technology with a longstanding history of dealing with name and address-related data challenges across the globe.”